Portfolio
Storytelling Increases Engagement
As part of the UX team at Academic Partnerships, I was tasked with creating a landing page with a focus on social trust and storytelling, will these changes improve user engagement?
Tailored and Incentivized Email Campaigns Improve Engagement
This email campaign highlights MIXT’s commitment to sustainable, healthy eating with engaging visuals, incentives, and personalized meal suggestions, inspiring recipients to explore nutritious options that fit their wellness goals.
Rebranding a B2B Agency
Becker Media founded in 1995 is a full-service marketing and advertising agency specializing in the education sector. In 2017, Becker Media rebranded simply as Becker. I was tasked with creating a scaleable brand system to support a growing agency.
Increased Leads for a University
Regent University is a 4 year college in Virginia Beach. Regent’s enrollments had declined and the brand had begun to suffer a loss of credibility. How might we improve this?
Regent University Icon Set
As Senior Designer at Becker Media, I was tasked with creating Icons for Regent University’s Lead Generation websites. it was critical that these icons match Regents existing branding and style guide, yet also be clear on screens of all devices.