Project Overview:
The APSCU conference is a major event for all organizations in the higher education space. APSCU equips members to advance equitable outcomes, spark civic engagement, and build thriving regions—so diverse learners seeking prosperity can bring America’s promise home. As Senior Designer, I was tasked with producing all marketing collateral for the conference for 2015, 2016, 2017 and 2018. Each year was another exciting opportunity to combine my love of brand, print digital experiences. I have selected the most outstanding examples to show here.
Goals:
- Establish a unique branded presence for Becker Media at the annual APSCU conference
- Ensure visuals are produced to exacting standards, within budget and on time
- Coordinate with external vendors, event staff and shipping to deliver and install materials according to creative direction
Team
My Role: Visual Design, Branding, Art Direction, Project Management
Roger Becker: Founder and CEO Becker Media, Stakeholder
Bill Buchanan: COO Becker Media, Stakeholder
Deliverables
Trade show Display
KeyCard
Sleeve
